BALLER MOVE: Target Around ~105 Overall
CURRENT ADP: ~150
ANALYSIS: As big of a post-hype sleeper as you'll find, Elijah Moore had a morbid sophomore campaign after putting up very solid numbers as a rookie. In 2021 he had eight or more targets in nearly half of his games. Last season, he saw eight or more targets just twice in 16 games for the Jets. As a rookie, Moore posted an 18.6% target share and a 25% target rate, per PlayerProfiler.
But now Moore finds himself in a completely new situation and on a team that wants to feature him.
He'll be in the slot a lot with Amari Cooper and Donovan Peoples-Jones manning the outside, which should lead to a high volume of targets. For as great as Cooper was last season (career-high target share and target rate of 26.1%), he only averaged 3.5 receptions for 61.3 yards with Watson under center. He eclipsed four receptions in just one of the six games they played together.
There's absolutely a world in which Moore out-targets Cooper this season. That's not to say it'll happen, but it's in the range of outcomes. It's a brand new offseason and training camp in which there's not a whole lot of noise around Watson and the Browns.
Moore is currently ranked as WR48, per FantasyPros. Meanwhile, Cooper is ranked WR17 after finishing the 2022 season as WR18 on a per-game basis. After posting career highs in target share and target rate, there isn't much more room for Cooper to grow in Cleveland.
On the flip side, Moore is heading into his third season and showed promise in his rookie season. His target rate of 25% nearly matched that of Cooper's a season ago. Heading into the 2022 season, Moore was ranked around WR24. Take advantage of the discount! And despite his tumultuous 2022 season with the Jets, Moore is still good, as highlighted by Alex Caruso below.
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